For Athletes + Parents
What NIL really is — and the Texas truth nobody’s telling kids.
From Coach Fite
Every kid thinks they’re one viral clip from a check. The internet sells them that. I’m not here to kill the dream — I’m here to tell you the truth so nobody uses your kid’s dream against him. Especially in Texas, where the rules are not what your kid thinks they are. Read this with your parents and don’t sign anything until you do.
6 lessons · 15 min
Sources
This is educational information, current as of June 2026, with the sources it’s based on listed below. It is NOT legal or financial advice. Rules — especially NIL — change often and vary by state and by school. Before you act, confirm your own situation with your school counselor, the NCAA Eligibility Center, your state athletic association (in Texas that’s the UIL), and a qualified attorney or advisor.